Well, today I got to find out thanks to a behind the scenes visit at LVMH-owned Dior in Paris as part of the group’s Journées particulières open days.
(If the Dior haute couture gown to the left looks familiar, it’s because it’s Jennifer Lawrence’s Oscar’s dress).
From men’s tailoring to embroidery, haute couture to Baby Dior, the visit shone the spotlight on the materials, skills and time needed to create some of Dior’s most emblematic and eye-catching pieces.
To create the iconic Lady Dior handbag above, it takes 140 components, one full day and four people (once all the pieces are ready). A Baby Dior dress can take 30 hours to make, a haute couture gown 250, and there was even a one-of-a-kind bracelet that represented a year and a half of work.
The visit continued with a gallery of miniature Dior dresses, then down to the perfumes where we could smell the scents in Dior’s Collection Privée and admire a model of Dior’s La Colle Noire chateau near Grasse in France (La Colle Noire is also the name of the latest fragrance in Collection Privée).
And as if it wasn’t amazing enough to get a sneak peak behind the scenes of one of the world’s most coveted luxury brands, we were presented with a gift in a beribboned Dior bag on the way out.